.Hello!

I'm Bryan Hwang,

a digital marketer, front-end developer & periodic web designer.

I live in Ventura, CA and am currently working at Cognizant.

Interests: coffee, gastronomy, greyhounds, mixology, swimming, travel, twitch, and whisky

A bit about me

> In a snippet

Today, I work for Cognizant as Associate Director of Digital Marketing. Previously, I was at Wipro Digital and Accenture, and some time ago I graduated from the University of Southern California (USC).

> Skills

Programming: AWS, CSS, Git, HTML, JavaScript, Jenkins, JSON, Stripe, SQL
MarTech: Adobe Marketing Cloud, Campaign Monitor, DemandBase, Dreamweaver, ExactTarget, Google Analytics, Hubspot, Illustrator, inVision, MailChimp, Marketo, Optimizely, Pardot, Photoshop, Radian6, SalesForce Marketing Cloud, SEOMoz, Social Studio, Tableau, Tealium

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Professional experience

2019 - Now

Associate Director, Digital Marketing @Cognizant

About:

Cognizant (Nasdaq-100: CTSH) is one of the world's leading professional services companies, transforming clients' business, operating and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant is ranked 195 on the Fortune 500 and is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com or follow us on Twitter: Cognizant.

2018 - 2019

Senior Manager, Digital Marketing, @WiproDigital

Responsibilities:

• Managed programmatic, creative, software and PR agency relationships
• Lead a team that supports 165 marketers launch global digital campaigns
• Established account-based marketing (ABM), MarTech and technology strategy
• Drove $500M+ marketing influenced pipeline for Wipro and sub-brand companies
• Designed and launched first influencer marketing paid engagement leading to $1.6M

2015 - 2018

Manager, Digital Marketing, @WiproDigital

Responsibilities:

• Reduced marketing operational expenses by 20% per quarter
• Generated sales above $5M from account-based marketing per fiscal year
• Coded a powerful web app that automates 80% of marketing collateral design
• Built our website and architecture for integration to MarTech and Recruitment tools
• Increased web traffic by 110% in less than 6 months and maintained 12% grow per quarter

2013 - 2015

Senior Analyst, Digital Marketing, @Accenture

Responsibilities:

• Coded and designed web app to consolidate global metrics across teams
• Managed intern workflow and provided training sessions on marketing tech
• Defined KPIs, managed reporting, and visualized data for senior global leaders
• Created and executed firmographic driven digital campaigns for lead generation
• Established global SEO program in 12 different languages in 3 major search engines

2012 - 2013

Analyst, Digital Marketing, @Accenture

Responsibilities:

• Created global brand videos that generated over 500K views per year
• Supported 52 accounts with account-based marketing (ABM) campaigns
• Increased social engagements by 7% and web traffic by 12% per quarter
• Designed and launched the first social listening framework to enhance ABM
• Led NA's SEO strategy resulting in 200+ broad keywords to page 1 of Google

Education

International Relations (Global Business)

Courses:

• Global Strategy
• Global Leadership
• Organizational Behavior
• Leadership & Interpersonal Communication
• Management Consulting
• Communication Strategy in Business

Business Law

Courses:

• International Business
• Employment
• Finance
• Contracts

Get in touch

You can find me on Twitter and LinkedIn. Happy to connect, network and share knowledge!

Thank you for visiting =)

Contact Information

Location

  • Currently:
  • Ventura, CA